“I’m not looking at this as his first deal, or a second deal,” Steinberg said Wednesday. “I look at this as showing he’s a global attraction. I expect to have some other announcements by the balance of the year.” Steinberg said an endorsement for Woods’ golf bag -- he has been without one since he returned to golf at the 2010 Masters -- was not necessarily the highest priority. He said he was in discussion with various companies, but any deal probably would wait until after Woods gets back to competition.Woods has not played since May 12, when he withdrew after nine holes from the Players Championship with knee and Achilles injuries. He said Tuesday he had no timetable for his return, only that it would not happen until he was fully healthy. Boston Red Sox pitcher Daisuke Matsuzaka, who is sidelined after elbow reconstruction surgery, has also promoted the Vantelin heat rub on Japanese TV. This isn’t the first time Woods has endorsed products in Japan. He appeared in commercials for canned iced coffee in the late 1990s.
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